Traffic Motion Web Design and Internet Marketing Announces New Google Analytics Qualified Individual

Online, July 26, 2013 (Newswire.com) - Internet Marketing Director for the web design and online advertising company Traffic Motion, Nicholas Heeringa recent became Google Analytics Certified.

Nick passed the Google Analytics Individual Qualification Exam on July 23, 2013, with a score of 88% and joined the exclusive list of certified analytics professionals in the United States.

The certification, which is valid for 18 months, allows individuals the opportunity to learn more about how Google Analytics works and how its data and reports can be applied to help companies and their websites turn traffic into conversions. The qualification, awarded by Google Analytics upon completion of a 70-question exam, signifies that Nick possesses the theoretical and practical knowledge of the most popular web analytics platform on the internet. The exam covers such issues as account setup, ecommerce tracking, event tracking, goal conversions, Intelligence Events, and real-time tracking, among others.

To become certified, an applicant must pass a comprehensive exam and demonstrate a solid background of web analytics and Google Analytics knowledge. "As web analytics moves from the IT department to the marketing department in many organizations, knowing how to use Google Analytics to optimize user experiences on the web will become more and more important," states Nick. "Passing this exam is one more way to demonstrate our company's dedication to continual improvement and professional development."

Traffic Motion recently released a fully updated list of services that it provides in the areas of website design and internet marketing, including Google Analytics setup and implementation. Nick also prepared a Google Analytics IQ Study Guide for other professionals who want to become Google certified.

About Nicholas Heeringa
Nick is the Internet Marketing Director for Traffic Motion, which helps both local and national companies with website design and online advertising services. Businesses wanting to realize the true value of their websites can contact Traffic Motion and get a free trial of the company's services by calling (888) 557-0095.