Universal growing in today's Economy

Privately owned sports and entertainment advertising firm in the Raleigh, North Carolina area. Serving locals with some of America's favorite pastimes.

Universal is a privately owned sports and entertainment advertising firm in Raleigh, NC. Universal is celebrating its one year anniversary this month, with a fast growing cliental of over 95 clients. This growing company has expanded in a slow moving economy, working to provide some of the best past times. The main goal of Universal is to have visibility and exposure for our clients to exponentially increase their businesses. This also increases profits and allows us the opportunity for continued growth.

When asked what makes this business so successful, Mr. Morgan Director of Operations stated, "First it comes down to customer service, if we are not treating all parties equally, we wouldn't have the reputation that we do. Universal is on the verge of creating success for not just one person but for all employees. Our expansion is due to hard working dedicated employees. We have a 100% promotion from within policy, so all our growth has come from people that know our philosophies and work ethic. Our training program is hard, very hard, but that's why we develop such great managers and team members. Let's face it, a lot of people would love to manage one of our offices, but doesn't want to do what it takes to get there. It is not what you want out of life; it is what you are willing to do to get it. Our team members and leaders are the key to our growth and deserve all the credit. Their hard work and perseverance are what separates us from everyone else. It is to them we owe all of this success."

Old marketing schemes that used to work to promote clients is no longer an effective way to generate more consumers. With high prices and low return rates, it is not worth the time, energy, or money, to promote a product or service that will only affect .2% of the population. The best way to get customers is to give them an incentive to use and then, once you have an incentive for the customer, get it in front of them as quickly and efficiently as possible. That's what they've done since day one and that's what they will continue to do in the future.

Mr. Morgan goes on to describe reasons for Universal's growth and as one hears him talk, it is clear why clients are lining up to be represented by members of Universal's team. It's all about sales and communication skills. Ask any Director of Marketing or Sales of any professional sports franchise and they will tell you the same thing; it's about putting people in the seats. Our Management Trainees are taught this from day one. We attract people that have a very clear goal of moving up in their career. By surrounding ourselves with ambitious, hard-working, and driven team members, we don't have to deal with people not being on the same page as us.

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Tags: sports and entertainment, Universal, universal advertising, universal inc, UNIVERSAL raleigh nc


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Universal
8601 Six Forks Rd Suite 400
Raleigh, NC 27615