UroMed Catheter TV Ad Campaign Featured in HME News Magazine

Online, May 9, 2011 (Newswire.com) - UroMed, a leading urological medical supply company, is featured in the May 2011 edition of HME News, the business newspaper for home medical equipment providers. The article, "UroMed goes from zero to 60 with new ad campaign", discusses the second round of national TV ads that UroMed recently launched on Dish Network. UroMed's VP of Sales & Marketing, Andy Webb, and Marketing Director, Lisa Wells, share their perspective on UroMed's television advertising strategy within the story.

"A lot of these types of commercials start out with, 'attention Medicare customers,'" said Webb. "We wanted to show more of the family side. 'Come to UroMed. We are going to treat you like a family member.'"

Read the HME News article on UroMed: http://www.hmenews.com/?p=article&id=hm201104BHbtNN

Watch the UroMed catheter commercial: http://www.youtube.com/user/UroMedUSA

UroMed is one of the nation's leading providers of single-use catheters, urological and disposable medical supplies, including disposable catheters, intermittent catheters, pediatric catheters and continence care products. In addition to being accredited by the ACHC, UroMed is an active member of AA Homecare, CAMPS, FAMES, GAMES, NEMED and MESA. UroMed is also a Medicare provider and a participant in most state Medicaid plans.

Many of UroMed's employees have a personal connection to understanding their customers' urinary health and incontinence needs, as 20% of UroMed's customer care associates either has a disability or has a family member with a disabling condition. Most of UroMed's customers experience urological or incontinence issues, and have conditions like Spinal Cord Injury, Spina Bifida, Transverse Myelitis or Multiple Sclerosis.

Customers who order catheters, urological supplies and continence care products at UroMed.com receive complimentary home delivery along with a wide range of support services from UroMed, including hassle-free insurance billing. For more information, please visit http://www.uromed.com or call 1-800-841-1233.

About UroMed
Headquartered in Suwanee, GA [a suburb of Atlanta], UroMed is one of the nation's leading providers of single-use catheters, urological and disposable medical supplies, including intermittent catheters, closed system catheters, condom catheters, pediatric catheters and continence care products. UroMed is nationally accredited for Medicare reimbursement and most state Medicaid plans, and partners with private health insurance providers and health plans to provide patients with single-use catheters, catheter kits and incontinence products. UroMed also has eight staffed regional offices located in and around the following metro areas: Boston, MA; Columbia, SC; Jacksonville, FL; Dallas, TX; Carlsbad, CA; Knoxville, TN; Richmond, VA; and Baton Rouge, LA; enabling next-day delivery after a customer's initial medical supply order. For more information, please visit http://www.uromed.com or call 1-800-841-1233.

Keywords: UroMed, HME News, catheters, medical supply, Medicare, Medicaid, urology, incontinence, continence care, health insurance, disposable catheters, pediatric catheters, Spina Bifida, Multiple Sclerosis, Spinal Cord Injury, health care equipment