Vegetable Leader Expands Executive Team
Allens, Inc., the largest privately-held vegetable company in the nation, introduces vegetable veteran Larry Hahn as the company's new Corporate Account Executive. Allens also announced they are promoting Garrett Traver from Retail Account Sale
Online, April 8, 2010 (Newswire.com)
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FOR IMMEDIATE RELEASE
Contact: Lesley Waldsmith
RMD Advertising
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Vegetable Leader Expands Executive Team
Allens, Inc. hires new Corporate Account Executive and promotes Eastern Canned Vegetable Specialist
Siloam Springs, AR (April 5, 2010) - Allens, Inc., the largest privately-held vegetable company in the
nation, introduces vegetable veteran Larry Hahn as the company's new Corporate Account Executive.
Allens also announced they are promoting Garrett Traver from Retail Account Sales Manager to Eastern
Canned Vegetable Specialist. This expansion of Allens executive team is a result of the company's
continued growth as the nation's vegetable leader.
Hahn, prior to joining Allens, Inc., worked for Birds Eye Foods for more than thirty years in a variety of
sales, marketing and management positions. Hahn most recently served as the Vice President of Sales
for Corporate Accounts and Alternate Channels. During his tenure at Birds Eye, Hahn also served as the
VP of Business Management Frozen Marketing and VP of the East Region. Hahn also has experience
working as the VP of Private Label Retail Sales at Agrilink Foods and VP of Consumer Products
Business Unit at Comstock Michigan Fruit.
Before joining the Allens team, Traver worked as the Northeast Region Sales Manager for Dole Food
Company, Inc. In that position, Traver managed Dole Fresh-Cut Salads sales in the Northeast region.
Allens' new Eastern Canned Vegetable Specialist, Traver will be responsible for growing canned
vegetable sales for the Eastern U.S.
"We are very excited to have Larry join the team at Allens and to promote Garrett to our Eastern Canned
Vegetable Specialist," said Bobby D. Ray, Senior Vice President of Retail Sales and Marketing. "Both
professionals have extensive experience in the vegetable industry, while their years of sales and
marketing experience are exceptional. We are looking forward to the expertise and success both
executives are sure to bring to the Allens team and their positions."
Larry Hahn is a native of upstate New York. He earned his Bachelor of Science in Marketing from
Niagara University (Niagara Falls, NY) and his MBA from the University of Buffalo. Garrett Traver, also a
native of upstate New York, earned his Bachelor of Science in Business Administration from the
Rochester Institute of Technology.
About Allens, Inc.
Allens is a family-owned and operated company, headquartered in Siloam Springs, AR and has been in
the vegetable business since 1926. Allens is the largest privately held vegetable company in the nation
and grows and packs both frozen and canned vegetables. All Allens vegetables are grown and packed in
the U.S. Allens vegetables are sold nationally and internationally with 11 manufacturing plants
throughout the U.S. in Arkansas, Louisiana, Georgia, North Carolina, New York and Wisconsin. For
additional information, please visit www.Allens.com.
www.Allens.com
Twitter.com/AllensVeggies
Facebook.com @Allens Veggies
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Tags: Allens, executive team, Garrett Trave, Larry Hahn