Virto Commerce Points Out the Five Most Common Pitfalls When Selecting an E-Commerce Platform

AMSTERDAM, February 11, 2020 (Newswire.com) - ​​Virto Commerce, the worldwide leader in B2B digital commerce software, has published the five most common pitfalls when selecting an e-commerce platform and how to avoid them. 

Today, digital commerce is critical for any business-to-business success. In all industries, companies are investing in digital commerce to improve customer engagement, self-service capabilities, and loyalty. This increase in demand has led to an increase in technological capabilities and providers of digital commerce solutions. Therefore, companies must think twice before selecting the right solution for their business. Based on the experience of companies who have been successful in their efforts to boost their digital strategy, Virto Commerce has defined the five most common pitfalls associated with this process.

According to Virto Commerce, it is key for companies to have a clear go-to-market strategy, which entails a concrete plan for their digital commerce. In addition, they should focus on delivering value when rolling out a new platform by testing features instantly to receive market feedback. 

When it comes to selecting the right partner for an e-commerce project, it is important to assess the in-house team and determine the capabilities a company already has. It’s equally important to select a flexible platform that is able to satisfy changing customer demands and business needs. It should support a wide variety of business implications.  

Selecting the right e-commerce platform can indeed be daunting. Virto Commerce has tried to make it easier by demonstrating those five pitfalls and how to avoid them. These experiences can be found in a white paper on the Virto Commerce website.

Source: Virto Commerce