Wahoo's Fish Taco 25th Anniversary Celebration Kicks into High Gear with New Wave of Promotions

Online, August 1, 2013 (Newswire.com) - Wahoo's Fish Taco, a community mainstay and worldwide pop culture phenomenon since 1988, is continuing to celebrate the company's 25th anniversary with new promotions for loyal customers. As a thank you for their continued support, Wahoo's is committed to offering fans many opportunities from tasting new food items to scoring free swag through the end of this year. Customers are invited to visit the www.wahoos.com site to stay tuned for upcoming promotions.

The latest menu item set to debut is the Wahoo's Salmon plate, which will be available late this summer. Using wild-caught Pacific salmon, the homemade plate will be grilled to perfection. Paired with a side of rice (white or brown) and Wahoo's signature spicy white beans or black beans, this new item will fit right in with Wahoo's freshly-cooked menu.

"Making sure our customers have a wide variety of fresh food to choose from is our goal. We hope with the introduction of the Salmon plate and the newest additions to our menu -- the SCReaMn burrito and the Citrus Slaw Taco, that many will have their cravings satisfied," said Wing Lam, co-founder of Wahoo's. "Offering special promotions to our fans has been a great experience for Wahoo's, as we couldn't have been successful the last 25 years without their support."

Promotions include:

- Customers and fans are invited to visit the company's website (www.wahoos.com) to enter the Wahoo's/etnies Prize Pack Giveaway. By entering the contest, fans have the opportunity to win the new etnies Marana show signed by Wahoo's fan and etnies pro skater, Ryan Sheckler, etnies t-shirts and Wahoo's gift cards. Winners will be chosen on August 5.

- As charity and giving back to the community is a major initiative for Wahoo's, customers will have an opportunity on Sat., July 27 to help the Sheckler Foundation. Customers making a purchase at any Southern California Wahoo's location and brings in the Sheckler Foundation flyer found on www.wahoos.com will have 20 percent of their sales receipt go towards the Sheckler Foundation charity. The Foundation helps raise funds for children in need and for injured action sports athletes to get back on their feet.

- The Wahoo's loyalty card program offers fans a chance to win a Vectrix 100 percent Electric Scooter as the first prize or a trip to Hawaii as the grand prize at the end of the year. Customers that visit Wahoo's during July, August, and September, and have their loyalty card stamped, will be eligible for the drawing in December.

For the past 25 years, Wahoo's has perfected its eclectic Mexican/Brazilian/Asian menu delivered with a Hawaiian North Shore vibe. Its signature fish taco, which hasn't changed since day one, has become a favorite among the restaurant's loyal customers -- and a catalyst for the chain's continued expansion. There are currently 67 locations throughout the nation including stores in California, Colorado, Texas and Hawaii -- with new locations recently opened in New York, Nebraska and Nevada. In addition, there are 10 locations with full-service bars to accompany the menu. The restaurant's first international store in Japan will open its doors in August.

For more information about Wahoo's 25-year anniversary and monthly promotions, visit www.wahoos.com

About Wahoo's Fish Taco:

Founded by brothers Wing Lam, Ed Lee and Mingo Lee, Wahoo's Fish Taco, a community mainstay and worldwide pop culture phenomenon, has been serving up its eclectic Mexican/Brazilian/Asian menu since 1988. Celebrated for its fresh food, pro-athlete support and charity involvement, Wahoo's is recognized across multiple stats for its sticker-covered walls. During the past two decades, the restaurant chain has grown to include more than 67 locations throughout California, Colorado, Texas, Hawaii, Nevada, New York and Nebraska. To learn more about Wahoo's Fish Taco, please visit www.wahoos.com.