Webfluenz Introduces Advanced Custom Alerts

Online, December 2, 2013 (Newswire.com) - Social media monitoring, crisis identification, campaign resonance and competitor strategy tracking, is now easier, faster and more dynamic with Webfluenz' introduction of custom alerts. Webfluenz, a social media monitoring & management tool provider, now offers highly advanced custom alerts that are driven by sophisticated sentiment & intent algorithms, and backed by latest neural networks.

What's new?

Brands can now monitor their social media presence to deeper levels and gain complete control to automate or customize alerts. The new feature allows them to be on the top of the social media mentions and take timely cognizance of any crisis and manage it with ease. They can set alerts to know the impact of their social media marketing campaigns and combine it with other analytical features offered by Webfluenz to have deeper analysis around it. The feature also allows them to track their competitor on the social media and take steps to create a stronger brand presence.

How is it different?

Webfluenz custom alerts are unique offerings because it allows users to take complete control to an extend where users can choose different types of alerts, use combination of filter options, set parameters for activity (unusual) on the social web, decide on time periods and add multiple users within the team to receive these alerts.

Alerts based on mention types:

*Mentions/Queries- Alerts for keyword mentions on social media.

*Authors- Alerts for specific authors.

*Keywords in shared links- Alerts for keywords mentioned in the links shared on social media.

*Geography- Alerts when a specific geography shows activity defined by the user or when mentions from any country in the world shows activity defined by the user.

Additionally, the feature also strengthens the team collaboration, as an alert for labelled mentions and assigned mentions within the system can be created.

Customize using additional filters:

Users can customize any of the alert types by combining various filter options. These options allow them to have alerts for mentions from specific social media channel sources, sentiment types, geographic location, gender and consumer intent quotes.

Defining the activity:

This important aspect of the custom alert feature allows users to identify crisis situation quickly, thereby allowing them to take steps to control. Users can define their activity on the social media by customizing alerts for overall volume of mentions. So, if usually a brand witnesses about 100-120 mentions in a day, the user can get an alert when this volume of mentions goes up, reduces or changes by a percentage or in value.

Choosing the duration:

Users can choose the duration for these alerts depending on their activity and engagement on social media. For monitoring a live campaign or crisis identification, users can set alerts for as early as an hour, three hours and six hours. Those looking for a more comprehensive activity can choose an alert ones a day or ones a week.

About Webfluenz

Singapore-based Webfluenz is a proprietary social media intelligence and management system, that allows users to monitor, analyze, manage and engage with social media and the real time web. The system uses Natural Language Processing (NLP) semantic search algorithms, advanced data mining and pattern recognition to search through a plethora of social media platforms in 24 languages and through millions of sources. Based on this search the system then generates insights and actionable real time intelligence. Founded in 2010, Webfluenz now caters to various clients including companies, businesses and brands.

Experience the social media analytics system with FREE Personal Account. http://www.webfluenz.com/sign_up.pl

For more information please visit http://www.webfluenz.com/

Media Contact

Rachana Khanzode
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http://blog.webfluenz.com/
Twitter: @Webfluenz