What's a Leader Like at V.I.T.A.L. Marketing Solutions
V.I.T.A.L. Marketing Solutions' director described her interpretation of entrepreneurship and cited her most favored definition of the concept. She also discussed the promotion of four of the firm's associates.
Denver, CO, April 6, 2015 (Newswire.com) - “I don’t believe that one must be a business founder in order to be an entrepreneur,” said Joy, V.I.T.A.L. Marketing Solutions’ director of operations. “Instead, I believe that entrepreneurs are found at all levels of business and beyond. They demonstrate a propensity for leadership, creative thinking abilities, and unbridled desire to excel. I’m proud to say that everyone here maintains these very qualities.”
Joy pointed out that several of her team members have just been promoted as a result of their willingness to learn and their passion for success. Maxwell G., Franklin N., Bryan M., and Martin H. have all settled into new roles with greater responsibilities. “I have no doubt that every one of these individuals will continue to raise the bar for the brands we promote as well as for our firm,” she stated.
"I'm particularly fond of the definition of entrepreneurship proposed many decades ago by Howard Stevenson, who was a professor at Harvard Business School,"
Joy, Director of Operations
V.I.T.A.L. Marketing Solutions’ Leader Highlights the True Meaning of Entrepreneurship
“I’m particularly fond of the definition of entrepreneurship proposed many decades ago by Howard Stevenson, who was a professor at Harvard Business School,” continued Joy. “He indicated, ‘Entrepreneurship is the pursuit of opportunity without regard to resources currently controlled.’ This is meaningful to me because it acknowledges the need to look beyond perceived limitations in order to be successful.”
Joy also noted that the ability to think outside the box and take risks should not equate to problematic or impulsive behavior. In fact, the most successful entrepreneurs make highly-calculated decisions with the lowest possible risk. Never, however, do they let the worst case scenarios get the best of them.
“I also value Stevenson’s definition because it acknowledges entrepreneurship as a process, not something that someone simply does,” indicated Joy. “Many of these individuals begin their journeys with little resources – or are downright poor. They take advantage of opportunities anyway, because they’re used to making do without the things they need.”
According to Joy, this philosophy leads to highly innovative thinking. “When most people are faced with difficult decisions, they consider their options and select the best available course of action,” she concluded. “Genuine entrepreneurs don’t simply look at the choices presented to them, however. They identify the most conceivable possibilities and find ways to make them work. This is what I strive to impart to everyone at V.I.T.A.L. Marketing Solutions.
She pointed out that this way of thinking and acting has proven favorable for Maxwell, Franklin, Bryan, and Martin, the four recently-promoted associates. “These exceptional individuals have certainly demonstrated this entrepreneurial mindset. I can’t wait to see all they accomplish in the future!”
About V.I.T.A.L. Marketing Solutions
V.I.T.A.L. Marketing Solutions combines precise planning and unmatched implementation skill to produce interactive campaigns. Fueled by an upbeat team atmosphere that emphasizes expert collaboration, the firm creates customized promotions that consistently deliver impressive results. By using the latest methods to research demographics and analyze markets, V.I.T.A.L. Marketing Solutions team members are able to apply dynamic strategies to each initiative. This ensures a truly unique experience for each customer and enhances brand loyalty at the same time. For the firm’s clients, this results in boosted bottom lines with a high return on investment.
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