Why Women Prefer to Buy an Experience Than Buy Gifts for Guys.
Buying gifts for guys maybe a difficult to ordeal but picking an experience is surprisingly easy.
India, April 12, 2016 (Newswire.com) - Spending on experiences has increased by 400% in the last 2 years alone. The increasing trend of investing in experiences over gifts is probably owing to a significant increase in disposable income. Moreover, the fact that people are too busy with their lives make them want to make special occasions like birthdays and anniversaries extra special. Gifts make great keepsakes but real memories are created when the couple indulges in an extraordinary experience together like a candlelight dinner by the beach or a ride in a chartered aircraft. The paradigm shift in the buying behaviour when it comes to gifts for boyfriend or anniversary surprises for wife could be attributed to the following reasons:
People prefer eternal memories over short-lived gifts:
Ask anyone about their memory of best birthday surprises and no one will talk about the time they got a tie or a bottle of perfume. It’s because a surprise cannot be enjoyed alone. People value memories over materialistic gifts. According to Sneha, one of Oye Happy’s favourite customers – “Gifts may get lost but memories are forever. I spent my last anniversary on a private yacht in Goa and we still talk about it with each other. This year I am getting them to arrange for a Paris themed dinner at a 5-star.”
Gifts are difficult to choose:
There are over a billion products out there to choose from and finding the right gift is a hassle most people prefer to avoid. Women, more than men, find it difficult to buy gifts for boyfriend as everything they are fond of is already owned by them. instead of resorting to the same old shirt or a tie with a shelf life of a year, experiences are viewed as an easier alternative. After all, it is impossible to go wrong with a candle light dinner date in a private cabana which happens to be one of Oye Happy’s best sellers.
Experiences have evolved beyond dinner dates.
Buying gifts for guys maybe a difficult to ordeal but picking an experience is surprisingly easy. Oye Happy, for instance, has dozens of experiences which are specially created for couples and aren’t available elsewhere in the country. Biking enthusiasts can rent a Harley Davidson for a day, teetotalers can experience an exclusive tea tasting session with a professional, dog lovers can spend an hour playing with puppies whereas socially conscious people can spend their birthday treating hundreds of special children at an NGO.
Instant gratification, guaranteed:
Occasions such as anniversaries are sacred and people prefer to spend every moment of it with their spouses. While a gift is gratifying only for the receiver, an experience allows instant gratification to the giver as well. Take the example of a joy ride in a private aircraft, for instance. The immersive experience of cutting a cake together inside a private aircraft cannot be matched with simple act of unwrapping a gift bys single person.
So whether you are seeking to find the best birthday surprises for husband or gifts for boyfriend, choosing an experience has much better perks than a gift. To be truly convinced, visit www.oyehappy.com
Source: Oye Happy
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