Wisconsin Events Knows the Value of Great Customer Service
The president of Wisconsin Events discussed the importance of providing great customer service and the ways it benefits a company. She also detailed the firm's customer service training efforts.
Allis, WI, October 30, 2015 (Newswire.com) - “If you want to achieve lasting growth, you must treat customers with respect and show them how much you care,” stated Angela, the president at Wisconsin Events. “We go to great lengths to make sure all our customers and business partners know we appreciate them. We also know the benefits of providing stellar service spread throughout a company.”
Perhaps the most obvious benefit of strong customer service is the fact that it keeps people happy. As the president explained, “There’s no better way to retain customers and partners than to attend to their needs and concerns. You can’t expect to build your customer base and expand your influence if you can’t keep your current partners happy. We’re committed to doing that here at Wisconsin Events, and our continuing growth stands as testament to that.”
"When customers spread the word about the great service they get, companies win big,"
Angela , Company President
Companies that commit to providing top-flight customer service also receive a special type of promotional boost. “When customers spread the word about the great service they get, companies win big,” Angela said. “Word-of-mouth marketing is a powerful tool, and social media makes it even more effective. We’ve seen amazing results from our satisfied customers and partners extolling our company’s services online.”
Wisconsin Events Focuses on Customer Service in Training Programs
The leaders at Wisconsin Events have made customer service a key element of their ongoing training efforts. As the president commented, “It is imperative that all our team members have the ability to help customers with their problems and improve their experiences. We focus on a range of common customer service issues in our regular training sessions.”
One of the strategies the firm’s leaders prioritize is talking to customers in simple terms. “People have so many pieces of data coming at them every single day,” Angela said. “I always remind our team to give customers everything they need to know, but do it in as direct a way as possible. It doesn’t do much good to inundate a customer with facts and figures. It’s also not a good idea to provide a customer with too many options – it’s much better to offer a workable solution and encourage the person to take action quickly.”
It’s also important to treat each customer like a new one. As the president explained, “You’re probably going to hear the same questions over and over again as you address customer concerns. We tell our associates to be patient and to start from the beginning with each interaction. If you don’t describe each aspect of the problem and solution thoroughly, it will only lead to confusion.”
About Wisconsin Events, Inc.
Wisconsin Events, Inc. offers full service consulting and marketing services to help clients break into new markets. Using innovative promotional strategies and unique communication channels, the firm builds a relationship between clients and consumers that produces immediate results. Consumers benefit from incentives and exclusive promotions that develop brand awareness and loyalty—strengthening the client's position. With a history of success and flexibility, Wisconsin Events, Inc. maintains a diverse portfolio including small local business and large corporations. To learn more about how they empower their clients to grow, visit wisconsineventsinc.com.
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