Workplace Benefits Association Launches Free 9-Session Video Course On Selling Voluntary Employee Benefit Plans

Online, January 2, 2010 (Newswire.com) - Cleveland, Oh - 12/29/09
The Workplace Benefits Association announced today that a complimentary 9-part video course on the marketing of payroll deducted insurance plans is now available to interested employee benefit professionals.
Each of the 9 videos are 2 - 3 minutes in length and distill a lifetime of ideas from the best in the industry into a condensed lesson. The first one is sent via e-mail immediately and then at the rate of one per day.
The 9 lessons include:
• Session 1 - Marketing voluntary benefits via payroll deduction.
• Session 2 - The "four" separate and distinct sales that all must be made to profit.
• Session 3 - Getting in front of a decision-maker that can say "yes."
• Session 4 - The perfect (employer) voluntary benefits sales presentation.
• Session 5 - Only quality enrollment arrangements will generate any results.
• Session 6 - Best enrollment practices for high participation.
• Session 7 - Post-enrollment service and reenrollment - your ongoing opportunity.
• Session 8 - The "hottest" voluntary benefits and why.
• Session 9 - High Impact Lead-Ins like Dependent Audits, Health Risk Assessments and Payroll Loaded Debit Cards.
The form to request the videos about building a significant voluntary benefit revenue stream can be found at http://www.workplacebenefits.org/voluntarybenefitsvideocourse.htm.
The Workplace Benefits Association is a coalition dedicated to helping employers and employees with a total solution to financial planning and security. Members share a recognition that for many Americans, the hub of their finances and security are related to their employment including; state and federal mandated programs, employer funded programs, and voluntary employee funded programs. The Members of the Workplace Benefits Association strive to bring an integrated solution through a master plan that involves a standardized employer guide and checklist. www.WorkplaceBenefits.org