Wrike Releases Integrated Apple Mail Virtual Collaboration Platform

Online, October 16, 2012 (Newswire.com) - Wrike, a leading provider of online project management software, today unveiled an Apple Mail add-in that extends the power of social task management and collaboration into Mac users' email inboxes.

With this release, Wrike becomes the first project collaboration platform integrating with Apple Mail. Wrike's unique add-in for MacOS 10.7 and 10.8 enables live, interactive email-based collaboration in heterogeneous office environments, regardless of the platform being used. Right from their inboxes, users can assign and schedule tasks, post live comments, view updates in the activity stream, and attach files without needing to manually copy info from e-mails or to request status updates in additional messages.

Several months ago, Wrike released a similar add-in for Outlook on Windows. Now Wrike users will be able to see each other's updates in the web browser, Outlook and Apple Mail, staying connected in one working environment, regardless of the platforms they use. The Apple Mail add-in instantly syncs with Wrike's project management and collaboration app, saving workers hours spent on updating each other on project statuses and hunting through hundreds of e-mail messages for the latest versions and important information.

"E-mail may be based on decades-old technology, but that doesn't mean that it's outlived its usefulness in today's increasingly dynamic business communication environment," said Andrew Filev, Wrike CEO. "With the Apple Mail add-in and the previously introduced Outlook add-in, email is transformed into a truly innovative and revolutionary collaboration tool by which important information is no longer in danger of getting lost in inbox clutter."

Wrike's project management solution is available in free and paid subscription plans. The Apple Mail add-in is available to each of the company's existing paid users, including such global companies as Kraft Foods, Adobe, EMC, Ecco and Stanford University.