Yroo Helps Tackle Challenges Facing Smaller E-Commerce Retailers

Ballsbridge, Ireland, June 7, 2016 (Newswire.com) - “So much to do and so little time” is a key message from Yroo’s growing network and smaller and more niche e-commerce retail merchants. 

Amongst their key business objectives; getting discovered by the right customers, enhancing their mobile experience, maximizing their SEO clout, all while nurturing a highly personalized and caring experience for their customers. Needless to say, this lengthy list is not easy to prioritize with all the other demands on time and resources it was inevitable that a company like  Yroo would listen and work to make progress more attainable.

"My message to specialized retailers would be to work with partners who make your priorities their mission. Getting separated from the clutter should be the collective priority."

James Cunningham, CEO

Getting found by highly targeted consumers is one of Yroo’s greatest advantages for merchants. Leveraging data from their 25 million annual shopping trips, the burgeoning shopping search engine can greatly increase retailer site traffic and SEO effectiveness just by getting their catalog uploaded to Yroo. 

Add to that Yroo’s proprietary digital advertising program and the results can be easily accelerated, closely monitored and evolved to continually outperform. From the very beginning, Yroo has sought to democratize the shopping experience by delivering what shoppers are truly looking for and this helps explain the need for more specialized merchants.

“Our users search some incredibly diverse products,” says Yroo’s CEO, James Cunningham, “which helps us direct shoppers to the right retailer, identifies key trends and ultimately helps identify where we have needs, as far as product selection goes.” 

Yroo has posted strong growth in some surprising categories such as bonsai trees and gardening supplies, neon signs, medical uniforms and even engagement rings.

“Of course, we perform very well in leading categories like electronics, apparel and housewares from Amazon, Overstock, Walmart and Nordstrom but more and more we are seeing substantial growth from unique sellers and we love that,” says Yroo’s CTO, Nick Zhu. 

Since its launch, Yroo has already proven exceedingly effective for small business. Through their partnership with Yroo, they have already seen large increases in site traffic, sales and overall brand awareness which was something that was becoming increasingly time-consuming and expensive to accomplish on their own. 

As Yroo’s CEO, James Cunningham explains, “My message to specialized retailers would be to work with partners who make your priorities their mission. Getting separated from the clutter should be the collective priority.”

About Yroo

The world’s most powerful search engine for smart shoppers; enabling shoppers to discover, research and buy from the largest collections of products, stores and promotions available anywhere.

Yroo offers its users a seamless search experience and empowers them to shop more than 5,500 merchants and 85 million items all in one place. 

Currently, Yroo is actively transacting in over 35 countries across North and South America, Europe and Asia with its seven market-specific catalogs and eight supported languages. 

To experience Yroo: https://yroo.com/

For further information please contact: Kaileigh McMunagle, Marketing Lead, 647-500-4424, [email protected]

Source: Yroo