Zencoder Named a 2011 CRN Emerging Technology Vendor

Online, August 23, 2011 (Newswire.com) - Zencoder, the performance leader in cloud-based audio and video encoding, today announced it has been selected by Everything Channel as a 2011 CRN Emerging Technology Vendor. Zencoder has shaken up the online video market with a cloud-based model for video encoding that offers an attractive alternative to owning and operating in-house video transcoding infrastructure. Zencoder's explosive growth is demonstrated by the hundreds of content providers and online video service providers that choose Zencoder to encode their customers' videos more efficiently.

Zencoder is widely regarded as a technology leader in video encoding performance, platform scalability and reliability, delivering an industry-leading 99.9% encoding success rate. Zencoder encodes most video in less time than the actual length of the video, even traditionally time-intensive HD video. The platform employs an easy to use REST API, allowing service providers to easily access enterprise-quality encoding technology without requiring any upfront hardware investments or ongoing maintenance costs. Zencoder works with hundreds of customers worldwide, including PBS Television, TwitVid, Posterous, College Humor and Yammer.

"Enabling customers with the tools and strategies to solve real business problems has always been a priority to solution providers. The market has grown increasingly competitive over the years; so too has the demand for innovative, channel-friendly technologies." said Kelley Damore, VP, Editorial Director, Everything Channel. "From the cloud to semantic technology, this year's list of Emerging Technology Vendors highlights the emphasis on innovation and ease of use that has been the hallmark of any successful channel offering."

The vendors that make up the CRN Emerging Technology Vendor list were founded in 2005 or later, have revenue under $1 billion and have an active U.S. channel strategy. Final selection to the Emerging Technology Vendor list was made by the CRN editorial team after a review of submitted information. To view a sample of the list and read the editorial accompaniment visit www.CRN.com.

"We are focused on eliminating the complexities of distributing video to any IP-connected device, and to giving service providers a future-proof Internet video encoding platform," said Jon Dahl, CEO and co-founder, Zencoder. "By taking advantage of the cloud, Zencoder's platform offers customers encoding that is elastic and highly scalable, providing quick turnaround time, enhanced video quality, and universally accessible video for a wide variety of online video service providers. This recognition from CRN validates that commitment."

About Zencoder
Zencoder is the performance leader in reliable, fast, high-quality cloud-based video transcoding. Founded in 2010, its products enable content providers to quickly deploy Internet video to consumers on virtually any Internet connected device. The team's technology vision dates back to 2008 when the team pioneered cloud-based encoding as a service with On2 Technologies (now Google). Zencoder was founded by Jon Dahl, Brandon Arbini, and Steve Heffernan, a team of engineers intent on removing the complexities of putting video online and committed to making scalable, high-performance video encoding available to developers and businesses everywhere. Zencoder is also the creator of one of the web's most popular open source HTML5 video player, VideoJS which is available for free download here: http://videojs.com/.

About Everything Channel
Everything Channel is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With over 30 years of experience and engagement, Everything Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. Everything Channel is a UBM company. To learn more about Everything Channel, visit us at http://www.everythingchannel.com. Follow us on Twitter at http://twitter.com/everythingchnl.
About UBM plc

UBM plc is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.
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