Zerotrillion Awarded Creative Duties by ProtoPie Ahead of Their First Global Brand Campaign
AMSTERDAM, March 24, 2020 (Newswire.com) - ProtoPie has selected Amsterdam-based independent agency Zerotrillion as its global agency of record, following a string of project-based engagements in 2019.
Based in Seoul and staffed with top talent from the Korean tech hub, ProtoPie has quickly grown to prominence, with its collaborative software already becoming a staple at top design-led firms, including Google, Microsoft, HBO, BMW, Samsung, GoPro, as well as Verizon, Nintendo, ASOS and other companies worldwide. They rely on the software to efficiently and effectively explore new ideas and realize new design innovations in consumer tech, IoT experiences and even manufacturing processes, where ProtoPie is the undisputed industry leader.
ProtoPie recently completed a US $6.3M Series A, bringing their total capital raised to US $9.9M, which was fueled by early seed investment from a major technology brand and more recently includes their first Silicon Valley-based investor, Ex-Googler-run, AI-enabled VC firm Vela Partners.
With over 100,000 paid subscribers and swelling, plus a swath of new features set to launch in 2020, ProtoPie brought Zerotrillion in to work collaboratively with their executive leadership team on-site in Seoul to craft a new brand strategy that reflects the company’s evolving global vision and proposition.
Zerotrillion’s first assignment will be the development of a global brand campaign, with a focus on the North American market set to launch in Q2.
Jenna Yim, ProtoPie’s Chief Strategy Officer, said of the new partnership, “We’re thrilled to have Zerotrillion as our lead agency and partner in this next stage of growth; they offer a unique combination of deep strategic insight, global reach and a track record of helping brands cross borders to break into new markets. Our goal this year is for ProtoPie to go from being the design giants’ best-kept secret to a company famous for transforming how designers in studios of all sizes work.”
Zerotrillion CEO Alex Paquin said, “ProtoPie is the next unicorn. They’re innovating every industry at once by helping the world’s biggest design companies reinvent their workflow and bring better products to market faster. We’re elated to have the chance to help guide their global strategy and put moonshot creativity to work for them.”
About Zerotrillion
Zerotrillion is an independent, global creative agency based in Amsterdam and Toronto, helping our clients overcome their growth-limiting challenges with moonshot creative business ideas.
About ProtoPie
ProtoPie is the most intuitive tool used to turn UI/UX design ideas into highly interactive prototypes for mobile, desktop, web, all the way to IoT. The software supports individuals and teams to ideate, iterate and innovate faster, overcoming today's challenges to design and realize tomorrow's best digital products.
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Source: Zerotrillion
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Tags: Advertising, Agency, Alex Paquin, Campaign, Marketing, Media, ProtoPie, Zerotrillion