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Press Release
May 9, 2024
Infillion and Experian Collaborate to Improve Audience Engagement in the Post-Cookie Era
Infillion will integrate the Experian identity graph into its unified and scalable platform, expanding the reach and addressability of its demand-side solutions
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Press Release
May 8, 2024
New Research From Infillion Shows Consumers’ Growing Hesitation to Click on Ads in Today’s Zero-Click Era
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Press Release
Apr 29, 2024
Next Generation MediaMath Launches With New Tools and Capabilities Powered by Infillion
MediaMath is now available to advertisers, resellers and agencies seeking to build bespoke solutions and those looking for access to Infillion’s industry-leading products and unique data sets
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Press Release
Apr 25, 2024
Walmart Connect México Expands Retail Media Offering Through Walmart DSP, Powered by Infillion’s MediaMath Technology
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Press Release
Mar 19, 2024
Infillion Named to Fast Company’s Annual List of the World’s Most Innovative Companies of 2024
The advanced media buying platform joins the ranks of Apple, YouTube, Microsoft, and more
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Press Release
Dec 5, 2023
Infillion Joins The Attention Council to Drive Advanced Ad Measurement
A leader in attention-based advertising, Infillion’s membership in The Attention Council (TAC) will help it expand its pioneering role in making attention-based advertising and measurement a key part of the advertising industry.
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Press Release
Sep 14, 2023
Infillion Closes Deal to Acquire MediaMath
Company will add MediaMath to its portfolio of premium products and is planning to relaunch the platform in early 2024.
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Press Release
Mar 29, 2023
Phillip Thune Named CEO of Adthena in Preparation for Next Phase of Growth
Founder Ian O'Rourke will remain on the board of directors
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Press Release
Mar 21, 2023
Infillion Unveils InfillionX, the First Full-Funnel Media Product That Delivers Against Any Campaign KPI
New Product Delivers Optimized Creative Across the Entire Customer Journey at Scale
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Press Release
Oct 3, 2022
Digiday Partners and Invests in Marketecture, Deepening Its Ad Tech Content and Expertise
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Press Release
Aug 17, 2021
Location3 Adds Multiple Franchise Marketing Veterans to Staff, Optimizes MarTech Stack
Premier franchise marketing agency continues to expand with eye on significant revenue growth.
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Press Release
Nov 19, 2020
Buzzvil Inks Partnership With Japan's Ad Platform MicroAd
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Press Release
Sep 17, 2020
RichContext Partners With IRI to Combine In-Store Sales Lift With Shoppable Media Technology for CPG Companies
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Press Release
Jul 24, 2020
AdPushup Recognized as a Finalist of Microsoft Partner of the Year Award for Second Consecutive Year
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Press Release
May 5, 2020
Advertising Leader Jay Wolff Joins Origin Media's Advisory Board as Senior Business Advisor
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Press Release
Apr 21, 2020
AdPushup Becomes a Google Certified Publishing Partner (GCPP)
The new partnership with Google will strengthen AdPushup's position as a market leader in the ad revenue optimization space.
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Press Release
Mar 10, 2020
AdPushup Rolls Out Code Optimizations for Reduced Latency, Faster Ad Delivery
A new modular architecture with tree-shaking, GZip compression, and lazy loading have been deployed to improve ad performance
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Press Release
Jan 8, 2020
AdPushup Releases Unified Revenue Reporting for Digital Publishers
The new reporting system gives publishers endless ways to slice and dice data, analyze partner performance, and fine-tune their ad revenue.
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Press Release
Nov 26, 2019
AdPushup Launches Header Bidding as a Service for Digital Publishers
The solution will equip publishers with the technology, ad ops support, and premium demand needed to run an optimized header bidding stack.
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Press Release
Aug 1, 2019
Trusted Publishers Deliver Over 30 Billion Direct-Sold Ads Using Polar's Format Management Platform
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Press Release
Jul 8, 2019
Polar's Format Management Platform Used by USA TODAY NETWORK to Scale Branded Content for Local Advertisers
In the past year, the USA TODAY NETWORK has served over 3.5 billion branded content promotions using Polar's Format Management Platform for over 500 advertisers.
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Press Release
Jul 2, 2019
Polar Powers 500 Million Promotions for NBC to Help Scale Their Branded Content Business
Polar powers NBC's on-site branded content promotion.
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Press Release
Jun 3, 2019
Innovation: Splicky Delivers a Fully Programmatic DOOH Campaign for Harvest Digital and Sziget Festival Across Three Countries and Seven Cities
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Press Release
Aug 15, 2018
Viant Launches Sales Tactic Optimization and Purchase Cycle Targeting for CPG Marketers
Expanded Partnership with IRI Enables Advanced Optimization and Targeting Capabilities
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Press Release
Jul 10, 2018
Publishers Apply Audience-Based Pricing to Boost Revenue Using Roxot's AI Technology
Roxot's beta customers report up to 35% increase in Google AdExchange revenue.
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Press Release
Jun 14, 2018
US House of Representatives Relies on Oxford BioChronometrics Study for Hearing
British cybersecurity firm's studies and statement used by Subcommittee on Digital Commerce to form official memorandum for its hearing on the digital advertising ecosystem
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Press Release
May 7, 2018
Viant's Data Lake Sets the Standard for Digital Advertising Transparency
Unique Combination of Proprietary Tools and Deterministic Data with Cloud-Based Scale Ushers in the Next Generation of Marketing Analytics
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Press Release
Feb 1, 2018
Viant and Factual Extend Partnership to Deliver People-Based Foot Traffic Attribution
Viant launches real-time foot traffic attribution report powered by Factual's location data
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Press Release
Dec 14, 2017
Ogury's New Machine Learning Algorithm Lituus to Offer Next-Level Audience Targeting for Brands and Marketers
Ford, one of the world's leading automotive brands and a beta tester of this new solution, has already achieved outstanding results
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Press Release
Nov 28, 2017
Roxot Launched a New Programmatic Reporting Tool and Announced the Updated Pricing on Prebid Analytics
Roxot Data Hub is a programmatic reporting tool that automatically aggregates data from all major demand sources and ad servers
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Press Release
Nov 28, 2017
Viant's Adelphic Partners With DoubleVerify, Adding Pre-Bid Viewability and Brand Safety Targeting to Its Cross-Channel Platform
Addition of DoubleVerify Provides Clients With Enhanced Measurement Capabilities, and Management of Non Human Traffic
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Press Release
Oct 24, 2017
AboveNation Media Prepares for Continued Growth in 2018, Releases Beta Version of A.L.I.C.E.
Agency Continues to Innovate, Enhancing Client Understanding of Critical Campaign Data
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Press Release
Oct 17, 2017
Roxot Conducts Top Header Bidding Partners Report: AppNexus, Rubicon, and Index Exchange Are the Top Revenue-Generating Demand Partners
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Press Release
Oct 4, 2017
Viant's Adelphic Launches Programmatic Digital Out-of-Home Ad Buying, Extending Cross-Channel Breadth and Capability
Enplay, MDC Media Partners OOH Unit, Signs on As Launch Partner
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Press Release
Aug 9, 2017
Viant® and Urban Science® Expand Partnership to Unlock the Next Generation of Automotive Targeting, Measurement and Attribution
Integration enables automotive marketers to seamlessly connect omni-channel ad exposure to actual dealership sales on a daily basis
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Press Release
May 18, 2017
Viant's Adelphic Partners With Integral Ad Science, Closing the Loop Between Viewability, Targeting and Measurement
Addition of IAS Viewability Reporting Drives Significant Performance Improvement for Clients
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Press Release
Apr 5, 2017
Smart AdServer Partners With Fraudlogix to Fight Ad Fraud and Maintain Quality Inventory
New partnership allows full-stack ad tech platform to better monitor for fake traffic, viewability, brand safety and domain masking
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Press Release
Mar 21, 2017
AdsNative Partners With Fraudlogix to Fight Online Ad Fraud
Partnership helps monetization platform protect publishers and demand partners from fake traffic
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Press Release
Mar 10, 2017
Fraudlogix Adds Reason Codes to IP Blacklist Solution
Real-time data updates hourly for pre-bid ad fraud protection
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Press Release
Feb 7, 2017
VertaMedia Improves the Accuracy and Efficiency of Video Ad Response
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Press Release
Nov 16, 2016
Yieldbot Ranked Number Two Fastest Growing Company in North America on Deloitte's 2016 Technology Fast 500™
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Press Release
Nov 16, 2016
VertaMedia Ranked Number 180 Fastest Growing Company in North America on Deloitte's 2016 Technology Fast 500™
VertaMedia has been honored as among the top 500 fastest growing private companies by Deloitte's 2016 Technology Fast 500™
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Press Release
Nov 15, 2016
VertaMedia Video SSP Partners With Infomir to Provide Advertisers With Exposure to a New Audience in the IPTV and OTT Market
VertaMedia Demand Side Partners are able to be streaming on IPTV and OTT devices.
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Press Release
Nov 4, 2016
Clickky Launches an Automated Self-Serve Platform with a Wide Range of Formats to Help Monetize Mobile Websites to the Fullest
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Press Release
Oct 24, 2016
Yieldbot Taps Emma Weisberg as SVP, Marketplace Strategy
Former Googler joins leading active consumer intent marketplace to spur next-level brand performance
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Press Release
Oct 20, 2016
Clickky's New Self-Serve Platform Made Daily Top-5 on Product Hunt
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Press Release
Oct 20, 2016
AdSupply, Inc. Breaks Into comScore Top 20 Ad Network List
AdSupply is now the 20th largest U.S. ad platform as measured by comScore in its Media Metrix Key Measures report for U.S. desktop, September 2016.
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Press Release
Oct 11, 2016
Independent Research Firm Cites Yieldbot in Header Bidding Report
Independent report describes Header Bidding as giving "buyer partners unprecedented access to premium inventory and better performance."
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Press Release
Aug 30, 2016
Vertamedia is Honored by Inc. 5000 as One of the America's Fastest-Growing Private Companies of the Year
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Press Release
Aug 15, 2016
VertaMedia Wins Gold in the 8th Annual 2016 Golden Bridge Awards®
The company earns a Gold status in the prestigious business awards program for their supply-side platform.
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Press Release
Jul 26, 2016
AdSupply Partners With BidSwitch to Enforce Non-Fraudulent Access for Clients and Publishers
AdSupply is now integrated with Bidswitch, the leading advertising platform interconnectivity hub, instantly boosting demand for AdSupply's exclusive global inventory.
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Press Release
May 25, 2016
Clickky Launches the CPI Index
The Clickky CPI Index shows exactly how much advertisers are ready to pay for their installs.
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Press Release
Apr 26, 2016
Clickky Opens a New Office in Israel
Clickky has recently opened a new office in Tel Aviv, Israel.
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Press Release
Apr 12, 2016
Chris Copeland Leaves GroupM to Become Yieldbot President
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Press Release
Apr 10, 2016
Clickky Launches Smartlink - a Remnant Traffic Monetization Solution
Clickky has launched a new solution for remnant traffic monetization - Smartlink
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Press Release
Mar 21, 2016
Fraudlogix Expands Brand Safety Solution
Fraudlogix, an online advertising fraud detection firm that specializes in fraud solutions for the industry's ad networks, ad exchanges, SSPs and DSPs, recently expanded its brand safety tool.
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Press Release
Mar 15, 2016
Inc. 5000 Europe: СLickky Makes TOP-5 Among Marketing and Advertising Companies
Clickky made the TOP-5 among marketing and advertising companies in the Inc. 5000 Europe 2016 ranking.
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Press Release
Jan 26, 2016
Yieldbot and IRI Form Alliance to Help Brands Extend Measurement of In-Store Sales to Digital Advertising
Alliance will provide link to how publisher first-party data around real-time consumer media consumption can be attributed to in-store sales.
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Press Release
Aug 18, 2015
Ad Ops Online Rebrands to Ad Tech Daily, Expands Scope and Coverage
Ad Ops Online becomes Ad Tech Daily, changes domain from www.adoperationsonline.com to adtechdaily.com, expands coverage to all things ad tech. No changes in policies, ownership, affiliation.
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Press Release
Jul 16, 2015
Okanjo Launches Product Match, Making 'Buy Now' Ad Technology Available to Any Online Publisher
Native commerce company enables contextual matching and in-ad transactions for advertisers and publishers of all sizes.
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