Tagged adelphic

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Viant's Adelphic Extends Partnership With IAS, Offering Custom Keyword Pre-Bid Optimization

 Leading self-service advertising platform provides pre-bid avoidance segments, helping advertisers avoid unwanted impressions Read More
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Viant's Adelphic Launches Inaugural National Programmatic Advertising Day, Hosts Programmatic Advertising Summit

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Viant's Adelphic Announces Advanced Machine Learning Capabilities

 Leading self-service advertising platform enhances advertiser performance, driving a 4X increase in viewable inventory versus leading industry benchmarks, 10 percent reduction in fraudulent inventory and increased cost savings through bid efficiency Read More
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Viant's Adelphic Announces New Programmatic Audio Inventory Integrations, Further Enhancing Omni-Channel DSP

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Adelphic Launches Innovative Subscription Pricing

 SaaS model saves marketers up to 80 percent in DSP fees and offers greater transparency into media and technology costs Read More
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Viant's Adelphic Partners With DoubleVerify, Adding Pre-Bid Viewability and Brand Safety Targeting to Its Cross-Channel Platform

 Addition of DoubleVerify Provides Clients With Enhanced Measurement Capabilities, and Management of Non Human Traffic Read More
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Viant's Adelphic Launches Programmatic Digital Out-of-Home Ad Buying, Extending Cross-Channel Breadth and Capability

 Enplay, MDC Media Partners OOH Unit, Signs on As Launch Partner Read More
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Viant's Adelphic Partners With Integral Ad Science, Closing the Loop Between Viewability, Targeting and Measurement

 Addition of IAS Viewability Reporting Drives Significant Performance Improvement for Clients Read More
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Viant Completes Integration of Adelphic Into Viant Advertising Cloud®

 Viant Advertising Cloud® Goes Self-Service Programmatic Read More