Salespanel's newly launched advertising solution helps B2B businesses qualify their visitors in real-time and run highly targeted advertising on low-cost, high-engagement platforms like Facebook and Instagram.

The paper, "Performance Advertising: How B2B Marketers Can Benefit from a New Pay-for-Performance Strategy," explores how this new model exceeds the capabilities of traditional advertising for companies focused on lead generation and demand creat

MontAd announces the promotion of Rita Siedlaczek to Agency Vice President, Account Supervisor. In her new role Siedlaczek will be responsible for the supervision of major accounts for the agency as well as new business development.