Boomer women are shown to be one of today's most important marketing demographics in Marti Barletta's new executive edition of her book Marketing to PrimeTime Women.

WelcomeFolks.com serves as an online inventory portal that allows individuals in their 50s and above to organize every important paper, document and hold dear memories such as photographs.

A new travel blog, written by "Baby Boomers" for "Baby Boomers," caters to a generation of travelers who want to travel inexpensively and comfortably.