Tagged bidtellect

The Power of Context: New Case Study Highlights the Efficiency of Bombora Contextual Segments in Bidtellect Programmatic Demand-Side Platform
Press Release

The Power of Context: New Case Study Highlights the Efficiency of Bombora Contextual Segments in Bidtellect Programmatic Demand-Side Platform

 Bidtellect and Bombora partner up to deliver more conversions per click in a head-to-head campaign test. Read More
Bidtellect Speaks at Adweek Nextech Conference, Covers The Future of Green in Advertising
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Bidtellect Speaks at Adweek Nextech Conference, Covers The Future of Green in Advertising

 Bidtellect's VP of Product, joined by Jounce Media's Founder and President, cover the future of sustainability in advertising, along with how companies can begin to manage their own carbon footprint. Read More
Bidtellect Leaders Report on Evolving Role of Transparency, SSPs in Adexchanger Thought Leadership Piece
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Bidtellect Leaders Report on Evolving Role of Transparency, SSPs in Adexchanger Thought Leadership Piece

 The future does not fit the past: Jason Boshoff and Craig Aron bring insight to SSPs' changing role in the adtech industry. Read More
Green Advertising First to Market: Bidtellect Adopts Scope3 to Offer Carbon Transparency, Helping Advertisers Take Immediate Action to Reduce Carbon Footprint
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Green Advertising First to Market: Bidtellect Adopts Scope3 to Offer Carbon Transparency, Helping Advertisers Take Immediate Action to Reduce Carbon Footprint

 Scope3 measurement gives clients accurate insights into carbon costs to optimize for results and sustainability Read More
Bidtellect Speaks at Digiday Media Buying Summit on Managing Carbon Footprint in Advertising Following Latest Published Piece
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Bidtellect Speaks at Digiday Media Buying Summit on Managing Carbon Footprint in Advertising Following Latest Published Piece

 As a leader in ad tech, Bidtellect is bringing attention to the sustainability issues facing publishers and advertisers in the programmatic space. Read More
Bidtellect Predicts Top 10 Holiday Campaign Trends for Brands and Advertisers
Press Release

Bidtellect Predicts Top 10 Holiday Campaign Trends for Brands and Advertisers

 Experts expect e-commerce spending to hit $1.26 trillion. 96% of US shoppers are using digital channels, and this season, they're starting earlier than ever. Read More
Bidtellect Offers CTV/OTT Advertising Solutions for Improved Bidding, Targeting and Optimization
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Bidtellect Offers CTV/OTT Advertising Solutions for Improved Bidding, Targeting and Optimization

 With 55 million cord-cutters in 2022, connected TV (CTV) and over-the-top (OTT) advertising are not just a 'nice to have' but an essential part of a media strategy. The addition will give Bidtellect users access to new audiences, engagement, and strategy. Read More
Bidtellect Shares Digital Advertising Guide for Brands Ahead of Back-to-School Season
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Bidtellect Shares Digital Advertising Guide for Brands Ahead of Back-to-School Season

 With kids returning to school over the next few weeks, brands need their digital marketing strategies to make online shopping as easy and appealing as possible. Read More
Bidtellect Partners with Dun & Bradstreet to Deliver High Engagement to Key Decision-Makers
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Bidtellect Partners with Dun & Bradstreet to Deliver High Engagement to Key Decision-Makers

 In a case study, Bidtellect's DSP optimization and contextual targeting achieved best advertising viewability for a financial services client in combination with Dun & Bradstreet's advanced audience technology. Read More
Bidtellect Nominated for Best Contextual Targeting Offering
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Bidtellect Nominated for Best Contextual Targeting Offering

 Bidtellect has been nominated for Best Contextual Targeting Offering at the 2022 Digiday Media Awards Read More
Bidtellect Taps Peer39 for Contextual Keyword Integration
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Bidtellect Taps Peer39 for Contextual Keyword Integration

 The performance-driven DSP expands its contextual suite with industry leader for performance, cookieless, and brand safety benefits. Read More
Bidtellect's Lon Otremba Speaks at Digiday Programmatic Marketing Summit
Press Release

Bidtellect's Lon Otremba Speaks at Digiday Programmatic Marketing Summit

 At Digiday Programmatic Marketing Summit, Bidtellect CEO outlines how to innovate and succeed in an evolving, cookieless market. Read More