The second long year of the global pandemic was a challenging one for businesses, with behavioral shifts among consumers once again impacting markets and advertising strategy in ways both seen and hidden. The Start.io team conducted a deep dive analysis of a wide set of mobile audience data to uncover insights into consumer behaviors in 2021, compared to 2020, and how that might affect markets as we head into 2022.

The new fashion buyer is heavily browsing and buying on mobile yet visits physical stores in the (almost) post-pandemic era. Florida, California, Pennsylvania, and New York are leading locations where SHEIN users are visiting retail chains. While SHEIN's offering is innovative in terms of it's mobile-first medium, it's too early to say goodbye to brick-and-mortar fashion stores.

Start.io's AI Audience platform launches a new set of features that enable Proof Advertising, a leading advertising agency in the U.S., to better segment their clients' audiences and utilize, for the first time, mobile device signals that can indicate a user's real-time intent.

Early Results Show 50% Surveyed See More of a Need for Analytics Post-COVID

Quarterly release breaks new ground in NLQ technology based on researching 650 billion analytics events, delivers new enterprise connectors, and doubles down on analytics developers

Doubles Down on its Commitment to Teams of Builders with Custom Capabilities to Drive Transformative Value Across Organizations

UiPath Insights built on Sisense delivers the last mile to RPA with advanced analytics

Sisense for Cloud Data Teams product will continue to innovate, delivering complex analysis for data science and engineering teams

Information within 40 video and audio formats will now turn up in searches made using pioneering AI knowledge management system from Equals 3

Intellicus Mobile Application Now Available on Apple App Store for download