Tagged digital-advertising
Press Release
Winmo Pro Surfaces the Full Power of Adbeat Data: Spend, Reports, Publisher Intel and More
After a wave of positive feedback from the limited Adbeat integration released last December, Winmo has now surfaced the full power of Adbeat right inside their sales intelligence platform with its newest offering, Winmo Pro. Read More
Press Release
Scoota and Ternio Partner for Blockchain Verified Ad Campaigns
Scoota has announced that it has selected Ternio as its preferred blockchain partner to facilitate enhanced transparency within its programmatic ad campaigns. Scoota's clients, such as BMW, Land Rover, IKEA, and Whole Foods Market, will have the ability to utilize blockchain to gain complete transparency of their ad spend throughout the entire ad supply chain, on a per-impression basis. Read More
Press Release
Las Vegas Email Company is Disrupting the Advertising Industry
As of Sept. 1, 2018, Madrivo - a rapidly growing email marketing network based out of Las Vegas, NV - delivered more than 33.9 billion impressions and over 12 million leads through relevant and engaging content, disrupting the nearly $200 billion dollar advertising industry and changing the way brands think about email marketing. Read More
Press Release
Papyrus Roadshow Touts Blockchain Technology to Eliminate Digital Advertising Issues
Papyrus, the world's first fully comprehensive and scalable decentralized platform for digital advertisers, publishers, and developers built on top of Ethereum blockchain and smart contracts, has taken its message on the road visiting New York, Puerto Rico, Zurich, and San Francisco. Additional stops include presentations and attendance at events in Los Angeles, San Jose, and Dubai. Read More
Press Release
Papyrus Completes Performance and Stress Tests for Its Decentralized Advertising Ecosystem
Papyrus is an open source scalable blockchain platform specifically designed to fight all digital advertising issues - fraudulent traffic, brand safety issues, excessive middleman fees, and the absence of supply chain transparency. Unlike other platforms, Papyrus offers a scalable solution, using blockchain technology, tailored to the digital ads market. Read More
Press Release
Ternio Announces Appointment of Leading Industry Experts to Board of Advisors
Ternio announced today that seven new executives have joined the company's board of advisors. With a wealth of knowledge in blockchain protocols, advertising technology, economics and online media, the new advisors were chosen to help Ternio capitalize on the rapidly emerging opportunity of leveraging blockchain to bring transparency to the programmatic digital advertising market. Read More
Press Release
LIQWID® Launches Yield Analyzer Based on Reach and Frequency, Overcoming Real Limitations of the Impression-Based Currency
LIQWID® expands the benefits of its ad.Inject broadcasting technology for digital publishers by enabling Variable Pricing and Yield Management across multiple revenue sources based on unique viewers and unique clicks, significantly increasing the yielding potential. Read More
Press Release
LIQWID® Launches Waterfall Optimizer Enabling Effective Yield Management Across Multiple Programmatic Platforms
LIQWID expands the benefits of its ad.Inject monetization solution for digital publishers by enabling Variable Pricing and Yield Management across multiple revenue sources, including direct sales and programmatic. Read More
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