Since Instagram is the social media invading the world and becoming the most used, Cyril gives 6 tips to know how to increase reputation and gain a bigger audience targeted, 100% organic.

It's much harder to implement SEO retroactively, says Cyril. "We try to encourage people to start working on it at a very early stage of development. With one of our clients, we started talking to them about a year and a half before they built their website".

Social Media used to be an afterthought for many businesses, but getting it right on Twitter and Facebook can transform a business. Large companies now throw huge amounts of money at social media campaigns, but with the right strategy, SMEs with small marketing budgets can use social media tools to get their names out there too.