Tea Tree Oil & Rosemary Scalp Detox Dry Shampoo

Tea Tree Oil & Rosemary Scalp Relief Serum

A hypoallergenic and dermatologist-approved shampoo that gently cleanses to remove impurities, product buildup and environmental pollutants and a gentle conditioner to restore moisture, soften and detangle — without fragrance or essential oils.

Three new offerings to boost Energy, Immunity, and Sleep

Company Endorses Scientifically Proven Wake-Up Playlist to Help Guests
Awaken from their Restful "Pure Room" Slumber

"Pure Rooms" Help Hotels Get Fit for Business Travelers this National Business Traveler Day (#NBTDay)

Two Ritz-Carlton Properties Empower Wellness-Minded Guests to Be Their Best with Pure Rooms

The company's website Allurehbf.com provides free hair loss solution samples to all who request it on the website and a new wholesale program available to all salons and retailers.

Purogenics, a supplier of hypoallergenic products to the health food industry, recently added SoapBerry to their line of quality products. SoapBerry is a fragrance and dye free natural soap that can be used by people suffering from allergies.