Marketing Insights and Strategy Agency Coherency Adds Research Expert to its Team

SensoMotoric Instruments (SMI) introduces the next stage of their leading mobile eye tracking technology with full wireless control, enhanced productivity plus application modules for Virtual Reality, Shopper Insight and Neuromarketing

SensoMotoric Instruments (SMI) partners with Cedrus to create StimTracker for SMI - a truly scientific timing and synchronization solution in the millisecond precision range for experimental psychologists and neuroscientists

AT DAVOS, SMI SHOWS ON-SITE THE POTENTIAL OF A RAPIDLY EVOLVING TECHNOLOGY WITH COMBINED EYE TRACKING AND NEUROSCIENCE EXPERIMENTS AND PRESENTS THE FINDINGS OF A MULTI COUNTRY STUDY ON SUSTAINABLE CONSUMPTION THAT USED SMI'S TECHNOLOGY

fhios and One to One Interactive are holding a seminar giving a definitive guide to Neuromarketing and its benefits in the commercial world, helping companies to understand their customers and create better products and communication messages.