Branded Paper Cups designs and manufacturers all different possible paper cups and containers, and ancillary products like Cup Lids and Ice Cream Cup Dome Lids, Napkins and Beer Mats. Here are a few of the most popular products revisited, as retold by Steve Morris, of Scyphus. Steve also talks about how they have been able to manufacture in UK and still quote surprisingly unmatched low prices.
Read MoreIn-flight advertising is not new, but not known to all for sure. It is one of the most effective branding solutions available to a company, and there are enumerable benefits. It creates a rare and ideal opportunity for businesses to communicate & engage target customers in a much captivating manner. Here are a few reasons why In-Flight advertising and specially with paper cups is important.
Scyphus had earlier written on QR Codes on Cups and Augmented Reality experiences extended to paper cups. They have written on how 3.3 Million UK consumers scanned a QR code in the 2nd Quarter of 2012, and this is what you needed to make the user engage, interact and convert into a customer much more easily. But since then technology has moved further ahead and we have Shazam to replace QR.
Read MoreSocial responsibility is often a buzz word surrounding big league corporate in modern days. That is, ensuring that an organization is giving back something from what it is taking from the society as profit. Sometimes this implies reducing emissions from manufacturing facilities, supporting community development, and other efforts that provide something back. Scyphus appeals to its patrons...
Read MoreIt is already established that ceramic cups require 1000 times the energy to make a paper cup, and thus unless a ceramic cup is used at least a 1000 times, it's not as green as a paper cup, which when manufactured from certified sustainable paper and recycled properly have minimum effect on the planet. The question now is, is it as safe as a paper cup either?
Read MorePLA vs PE - debates on biodegradability of PE, feasibility of PLA and changes that PLA lined paper cups could bring to the carbon footprint of a paper cup is not new, what is new is the recent consciousness of the regular coffee buyer and coffee shop owner alike towards a more environment friendly alternative to the plastic coated paper cup.
Read MoreBrand Management is a big deal, and with the upsurge in digital and mixed media advertising, it is changing rapidly. In this changing scenario, brand managers are changing strategy too, shifting focus from prolonged single media advertising such as TV or Premium Space Billboards, to micro branding like combining TV spots with Social media. Where do micro branding formats like paper cups stand?
Read MoreWe interviewed Leslier Carr and Steve Morris of Scyphus, a paper product manufacturer to gauge how the paper cup industry is reacting to growing demand and how that might affect the already worrisome growth of landfills with non-compostable garbage, and also on how Brexit will affect their relations with the mainland European market
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