The cost-to-revenue framework moves retailers away from the current siloed approach and integrates the sales-marketing-service functions. It leverages support and web analytics to enhance revenues without incurring extra cost.

Motif, Inc. announced the launch of a new delivery center in Costa Rica, in lines with its growth strategy, risk mitigation plan for its customers and for providing additional capabilities to its customers.

Motif's management expert and advisor to the board, Robert Kaplan, shares his thoughts on leveraging Autonomics, a discipline that drives better customer experience.