The Ultimate Drive App from BMW can now lead BMW Financial Service customers to a $300 savings on the first payment of a new 2012 BMW 3 Series at BMW of Escondido.

BMW of Escondido has a new feature on their website that allows San Diego customers to easily compare different BMW models side by side.

San Diego drivers can find great deals at BMW of Escondido during the Mission to Drive Sales Event going on now through January 3, 2012.