New Business Strategies and Full Circle CRM will be presenting a webinar on how companies can utilize a customer experience strategy to drive higher quality sales leads.

Announces the publication of a complimentary white paper, "Connecting Customer Experience to Revenue." The paper details a methodology for defining and delivering quality customer experience expected that can uniquely differentiate companies.

New Business Strategies™, a strategic marketing consultancy, today announced that Christine Crandell, its President and co-founder, has been named as one of 2012's 50 most influential people in sales lead management.