Salespeople tired of cold calling have long held onto the same sales myths handed down for generations. It's a numbers game, you must use a script and you must close, close, close are the tried and true mantras held sacred by most sales organizatio

Cold calling is just a part of doing business for a lot of people, but the problem is that many people are still following the old methods of calling and selling which are no longer effective, and prospects can see them coming from miles off.

Traditional selling techniques are long past their expiration date, yet sales professionals continue to use them and wonder why they're having such poor results.

New sales mindset and cold calling approach that will quickly and automatically put you ahead of the game and instantly in a league above your competition.

Gentle Rain Marketing Inc. is the premier boutique-marketing firm to financial and insurance advisors on affluent marketing.