These studies potentially give researchers hope for developing better detection and prevention methods and highlights the alarming reality that far too little is known about ovarian cancer.

Decades old habits influenced by commercials and direct to consumer marketing by J&J have contributed to increased exposure.

Women across the country are being warned that using talcum powder as part of their feminine hygiene routine may increase their risk of ovarian cancer, and in an editorial published last month in Time magazine, an associate professor of African and African Diaspora Studies at the University of Texas suggested that African American women may be at a greater risk than other women, due to strategic marketing by companies that sell talc based products.

Frank Charles Miranda announced his law office would be reviewing personal injury claims alleging that talcum powder was to blame for ovarian cancer. The claim is founded on the idea that Johnson & Johnson caused harm to women when it failed to warn them of the risks posed when its talc-based baby powder is used for female personal hygiene.

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